I spent a week in August on the road in New Mexico with TKOH, collecting stories for Totem's first pilot program. Hearing the experiences of ranching families, growing up breaking horses and working off the land, was incredible. I was in awe of their strength after surviving such hardship through the Great Depression, WWII and a lifetime of back-breaking labor; but charmed by the sweetness in their voices as they reminisced over the small moments with their loved ones. What really matters after it all? Family. Hard work. Truth. God. And a man's handshake.